Jerilyn Jones of #FITOutfit Inspires Fitness through Fashion

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Lean in. Start small. Don’t wait until you have health issues to make lifestyle changes. Make the changes while you’re healthy,” said Jerilyn Jones, the founder and creative genius behind both the Instagram page and brand @FITOutfit. With more than 3,000 followers on Instagram, FITOutfit is making its mark as the perfect place where fitness and active wear collide.
 
Many active wear photos feature super toned, fit bodies, which can be a source of motivation for some, and a deterrent for others. However, FITOutfit provides a platform that only features active wear while encouraging others to get up, get out and break a sweat—in a dope outfit of course! Take a look at PRETTY GIRLS SWEAT CEO Aeshia DeVore Branch's interview on Fitoutfit.com here.
 
Check out what Jerilyn Jones had to say about her breakout brand!
 
FitOutFit serves as a great platform for the ultimate fitness motivation. Describe the “ah-ha” moment when you realized FitOutFit was born?
 
When I finally created an Instagram page, I noticed street layout grids were everywhere. I loved the aesthetic and watched the growth of one popular page in particular, @Outfitgrid. Around the same time, active wear was becoming increasingly popular as well, and the idea of FITOutfit was born. I took the first pictures in my one bedroom apartment and started posting. At first, it was just family and friends liking photos, but we’ve steadily grown since with the one daily #FITOutfit of the day.
 
 
Since FitOutFit highlights fashionable active wear, what are your top three fitness brands you are obsessed with in and out of the gym?
 
I really love Kali Active based in Los Angeles. They’ve taken a different approach than the color crazed yoga looks and decided to go with an edgier feel. They also have these super dope hand wraps and boxing gloves for the boxing fans that bring style and function to the industry. In addition, Nike because simply put, they consistently produce goodness.
 
However, they’re not a staple in my wardrobe but I really love what Adidas is doing lately. The Pure Boost X shoe looks beyond comfortable and I am such a fan of the Adidas by Stella McCartney line.
 
What are a few websites that you recommend for stylish yet affordable workout clothes? 
 
Fortunately, a few major retailers have recognized the need for affordable active wear because as much as I love luxury active wear, it’s not a reality for a lot of people.
 
Target’s C9 line has stepped up their game and offer great buys. I am definitely a big fan of their sports bras!
 
Forever 21 is also great one because they consistently produce stylish pieces and lastly, Old Navy’s Active line is an affordable winner too.
 
One of the most remarkable things about FitOutFit is the ability to get motivated by seeing someone’s outfit. Has fitness fashion always been an inspiration for you?
 
I have to admit that my days before FITOutfit were pretty boring. Simple shirt or tank and dark bottoms…nothing fancy. I still gravitate towards a simply look, but I’ve definitely added more color and take more fashion risks than before.
 
What does your workout regimen consist of? And how often do you workout? 
 
I get bored really easily so I like to switch things up. I try to combine cardio and strength training in every workout, but I am not a fan of long workouts. I am a firm believer that you can get a super effective workout in thirty minutes or less. I do love yoga, but do not always have the time for an hour workout so I’ve found great interval yoga classes on YouTube that I adapt to no more than thirty minutes. I used to run for cardio, but knees would ache so I took up jump rope instead.
 
Working in Special Events, during my busy season, working out is secondary. I’d like to work my way back to five days a week even if it’s just a fifteen-minute yoga session a few days a week. Being in Los Angeles grants me access to great fitness boutiques so I try to take one or two classes per week.
 
What are your before and after workout go-to meals that are quick, easy and budget friendly?
 
Before a workout, I like to keep things simple and eat fruit. I do prefer to workout on an almost empty stomach, so I’ll grab an apple of whichever fruit and head out After a workout, I want something light and refreshing so I aim for a smoothie or acai bowl (so good!). If I am really hungry, then I definitely go for a salad—I LOVE a good salad. I am all about easy options so everything I eat is relatively inexpensive and super easy.
 
Describe the hardest workout you’ve ever done, but completed. How do you deal with days when you don’t feel like working out?
 
The hardest workout I have ever done was the Superformer at Lagree Fitness. It is a 25-minute crazy intense mega former workout on a crazy machine that moves. It’s absolutely nuts! I tried the workout and was sore for five days. On the days I don’t feel like working out, I simply don’t. I am definitely not a fan of lots of rules.
 
I truly believe that you have to do what works best for you—you can use rules and regulations, but you do have to be honest with yourself and figure out what works best. That being said, having an active lifestyle is important. I’ve gotten to a point where I know I can get back into the flow of working out, but if you are not there yet, push through until it becomes second nature.
 
If you could workout with anyone in the world, dead or alive, who would they be and why?
 
It would have to be Florence Griffith Joyner aka “FloJo.” I have always been naturally fast, but she’s the reason I fell in love with track. She was so fly and absolutely beautiful, but most importantly she was killing it on the track!
 
 The fitness industry is a multi-billion dollar industry and you’ve amassed quite a following. How do you deal with competitors that try to replicate what you’ve created?
 
Honestly, I don’t worry about it. Early on, I definitely paid close attention in making sure no one was “stealing” my idea. But I eventually realized I got my inspiration from someone else, so as long as they’re not blatantly stealing then I don’t worry. Another thing is, I know the amount of time spent finding and engaging with my audience and noticed imitators often start, but were not able to consistently post.
 
On your site, you feature other brands that are tapping into the fitness industry. What skills and characteristics do you think it takes for one to develop their own brand or business?
 
Risk takers and not allowing fear to stop them.  A unique and creative approach, but also have a business sense.  I think this is true for all industries.  Entrepreneurship is all about getting comfortable with being uncomfortable.  Starting your own business is all about the unknown and it can be very uncomfortable!
 
If you could give advice to anyone thinking about make healthier lifestyle choices, what would it be and why?
 
Lean in. Start small. Start early.  Don't wait until you have health issues to make lifestyle changes.  Make the changes while you're healthy. Unless directed by a doctor, you don't have to make a ton of changes all at once. I was pretty much addicted to sugar and that was contributing to my acne problems so I took small steps through the years to get to where I'm at now. 
 
Your taste palette will change and things you used to eat won't taste the same or you'll learn to adapt your favorites to fit your current lifestyle.  Never in a million years did I think I'd be incorporating vegan and vegetarian meals into my eating choices, but it's been a long journey to get to this point and I'm glad I made changes and have even gotten my family involved :)
 
How can fans stay connected with FitOutfit?
 
You can find us at www.fitoutfit.com or @FITOutfiton Instagram and @FITOutfiton Twitter.  Working on getting a Facebook page, so hopefully soon.
 

#Fitoutfit
TEEN REPORTER | Ajea Nicole is a junior at Lasell College located in her hometown of Boston, Massachusetts. As a Communications major with a concentration in journalism, the 20 year-old loves every aspect of the journalistic world including topics related to fitness, fashion, style, social media and more. In her spare time she appreciates travel, blogging, discovering new food and reading great books.